The briefing platform

The simplest way
to brief a client.

Send a beautiful, branded form. Your client fills it in. You get structured answers — no back-and-forth.

No credit card · Free to start · 3 minutes to set up

Brief dashboard — client briefing platform
How it works

Three steps.
That's it.

Brief is designed to be obvious — for you and your client.

1

Build your brief

Describe your project to AI. Adaptive questions adjust based on what your client answers. Ready in 3 minutes.

2

Send a link

One click. Your client opens it in their browser — no account needed. They fill it in, questions adapt as they go.

3

Get scored answers

Answers land in your dashboard. AI scores each response 1–100 and flags anything too vague to act on.

What you get

Everything a brief needs.

No more PDFs. No more chasing. No more vague answers.

AI
Your brief,
built and scored
by AI.
Generate questions, adapt them to each client, summarize answers, and flag anything too vague to act on.
Rebrand for B2B SaaS startup, Q3 launch
Goals & success criteria 92
Timeline & deadlines 61 — vague
Budget & constraints
Live Status
Always know
what's happening.
Sent
Seen
In Progress
Completed
Your Brand
Your brand.
Not ours.
yourco.brief.app
Workflow Automation
Follow-ups that
run themselves.
Brief sent
Trigger
Wait 2 days
If not opened
Send reminder
Automated
Auto-remind clients who haven't opened
Custom wait times & conditions
Stop chasing. Let the system do it.
Why it matters

Bad briefs cost you time and clients.

Every project that starts without clarity leads to revision rounds, delays, and frustrated clients.

Without Brief
90 min building a brief in Google Docs
No idea if the client even opened it
3 follow-up emails, then a call
Vague answers you can't act on
With Brief
Brief ready in 3 minutes with AI
Live tracking: Sent → Seen → Completed
Automatic reminders — no manual chasing
AI scores answers — flags what's too vague
2.5x
fewer revision rounds
60%
less back-and-forth
3x
more on-time delivery
Who it's for

Anyone who starts
projects with clients.

Brief fits your workflow, whatever it looks like.

🏢
Agencies
Standardize how you intake every client. White-label portals, team seats, multi-workspace.
👤
Freelancers
Look professional from day one. A scored brief means fewer revision rounds, guaranteed.
📣
Marketing Teams
Brief your agency partners with the same system, every time. AI checks if answers are good enough.
🚀
Startups
No briefing experience? Brief's adaptive questions guide clients through it automatically.
Pricing

Start free. No catch.

Upgrade when you're ready. Cancel anytime.

Free
0
forever free

  • Up to 3 active briefs
  • 1 template
  • 3 email sends / month
  • Shareable link
  • Custom branding
  • AI generator + scoring
Get started free
Most popular
Pro
15
/ month · billed yearly

  • Unlimited briefs & sends
  • Unlimited templates
  • Full branding + custom domain
  • Real-time status tracking
  • Auto follow-up workflows
  • AI generator + adaptive questions
  • Briefing scoring + AI summary
Start Pro
Enterprise
38
/ month · billed yearly

  • Everything in Pro
  • 3 team seats
  • Client management portal
  • Unlimited workspaces
  • Priority support
Get started
Founding Offer
Get your first month of Pro free — for early adopters only
FOUNDING
Claim offer
FAQ

Quick answers.

No. Clients receive a link and fill in the brief directly in their browser — no account, no login, no friction.
Each answer gets a score from 1 to 100. The AI flags answers that are too vague, too short, or missing key information — and tells you exactly what to follow up on before starting the project.
As your client fills in the brief, the AI reads their answers and adjusts follow-up questions in real time. If they mention a tight deadline, a timeline question appears. If they describe a niche audience, the AI asks for more specifics. Clients only ever see questions relevant to their actual project.
Typeform is a generic form builder. Brief is built specifically for client briefings — with AI generation, adaptive questions, answer scoring, custom branding, live status tracking, and automated follow-ups. Typeform doesn't know what a creative brief is. Brief does.
Yes — on Pro and Enterprise you can upload your logo, set brand colors, and use a custom domain. Your clients see your brand, not Brief's.
Every new account gets a 14-day Pro trial — no credit card required. After that you can upgrade or stay on the Free plan.
Ready?

Start your next project
the right way.

Free forever · No credit card · 3 minutes to set up

Start for free